Tuesday, August 30, 2011

Path Cleared For Mark Henry And Average August 2011 Raw Rating

Randy Orton defeated Christian inside a cage to retain his title. That is not surprising. Christian had a rematch coming, they utilized it for this special Smackdown, and I hope that really is the end of this Orton/Christian thing for a while. Mark Henry came out after the match for some of Orton, which is also not surprising. Not to sound harsh, but I don't want to see Christian in Mark Henry's main-event push for the next few weeks. I don't believe that is what the WWE is going for, but I just want Mark Henry to get a fair chance with what is coming, not be used again if the WWE still plans on going on with Orton/Christian is some other elaborate, indirect way. They are building Henry so strong, I doubt it is not for his benefit against centerpiece Orton. I would not be surprised if he did win the title eventually from Orton.

This week's Raw, which is the final Raw of the month, scored a 3.15. Ever since this CM Punk thing got a heavy push and Triple H took control, I have been very interested in how pathetic the ratings for Raw have been. The average Raw rating for August 2011 is around a 3.15. Little bit above that. "The Summer of Punk 2011", to be fair, should include ratings from July too, but if you actually take a look at some of those ratings, those numbers would not help increase things. Raw was unlucky enough to fall on Independence Day this year. "The Summer of Nexus", on the other hand, did much stronger in the ratings. Average Raw rating for August 2010 was 3.32. July of that year brought even slightly higher ratings, which would increase the average if I did want to discuss July/August. Just looking at August, which features one of the WWE's biggest PPVs, Summerslam, and also features the seeds of football season being planted, you would expect things to be hot before some heavy competition on Monday nights arrive. 3.15 is hot? Last year's 3.32 was nothing like the 4.0+ the WWE used to get for Raw, but it seems a bunch of rookies getting a mega storyline brought better ratings than the walking pipe bomb. Ratings typically slip after this month. The WWE should be very concerned if things are going to slip below a 3.15. Is it that the overall product is weakening or that what they are specifically pushing now is weak? The weeks around Wrestlemania this year were actually higher in ratings than that of 2010. Thank The Rock. Things have been slipping since then to where we are now. 2010, on the other hand, seemed to have received a saving boost from Nexus. If the WWE's plan was that CM Punk would work the same kind of magic, it flopped. Then again, I'm sure everyone is buying that shirt of his.

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