AJ Styles Vs. Dean Ambrose Vs. John Cena

AJ Styles won the WWE Championship at Backlash. It wasn't completely clean, but that doesn't really matter. I still say they should have waited. They kind of made it feel rushed. In any case, Dean Ambrose has a rematch coming.

There is more to the story than just that. John Cena came back on Smackdown this week to confront AJ Styles and throw his hat into the ring for the title. John Cena had "disappeared" after losing cleanly to AJ at Summerslam. Cena was never really gone. He showed up here and there, including working house shows. The WWE just tried to sell an angle by having Cena not be around. It gave AJ the free path to feud with Ambrose and get the title. Again, not how I would have handled things, but there you have it. AJ Styles has two faces chasing after him.

Dean Ambrose and John Cena are no strangers to chasing after the same target. A few years ago, both had their eyes set on Seth Rollins. That didn't lead to a triple-threat match. Dean Ambrose won the right to face Rollins first. Cena eventually still got Rollins. That was a heated feud back then, even before Cena was inserted.

I don't feel the title feud between AJ Styles and Dean Ambrose was as heated as Seth Rollins vs. Dean Ambrose. And simply tossing back in John Cena doesn't make it that heated, but the WWE gave it a good try on Smackdown this week with that promo involving the three men. There were some exchanges last night that are the kind of stuff smarks will eat up. The WWE has just been relying on that kind of thing too much recently. Certain fans may always love hearing it, but if it is only this self-righteous chatter with nothing big coming of it, the wider audience won't care as much. The WWE has a lot of work to do to draw in those fans and keep them.