0.84. That is the worst number of the year for Impact. Sounds like the same kind of story you had for Raw last week, doesn't it? Once again, you can blame football. Problem is, it was once again not a big game. Worse may come. Thanksgiving will not be friendly to TNA. Will the yearly average really drop below that 1.0 marker? They had some good things going for them recently, which I am sure I mentioned at times, but the overall product is still not as great as some fans might think. I see some fans say that TNA is better than WWE right now. Problem is, they are still failing to draw a wide audience. Viewership was at 1.058 million last week. Can you imagine it dropping below a million? I can. They scored a 0.3 in the 18-49 demographic, down from a 0.4 last week. You can check the numbers here. Yes, Impact is all the way down on the list for shows that day. Just about every sign points to them doing poorly. If they do not make changes, when the tougher competition does eventually pop up, they are screwed. TNA would probably love to be getting a 2.54 right now.
Mr. McMahon is going to do it Gangnam Style! No, not really. He is going to address the state of the WWE. After that 2.54 last week, you had to wonder how the WWE would react. Anything around a 2.5 is a nightmare. Can Vince bring a boost? Will it be enough to shrug off football and get back up to a 3.0 for one night? Vince is no Dwayne Johnson, but you also have some hype that Vince may make a big announcement. He may do something to shake things up. They need to shake things up.
If this fails? Whether this is the start of an attempt to get fans tuning in more regularly or just a shot to get some boost for a night, if the WWE still ends up with a 2.5 or worse tonight, that would be crushing. They cannot count on The Rock to boost the ratings and Lesnar to get more PPV buys on a regular basis. If tonight fails, they definitely have to realize that their product cannot get the job done.
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