John Morrison earned a title shot at a PPV, in a ladder match, and against a former World Champion. WWE decides to have him use that shot on Raw. Falls did count anywhere. That did allow for interference from Riley for Morrison to overcome and look good. Needless to say, it also allowed for Morrison to do some crazy spots. Having him come close in beating Miz also makes him look good. Of course, having Miz overcome him also makes the WWE Champion look good himself.
Then you have Randy Orton back in the title picture to face Miz. Orton won a cage match to face Miz at the Royal Rumble. Morrison? Most likely being in the Rumble match to make sure it is as "star studded" as they hype every year. I doubt those rumors about a 4-way match, and even Lawler winning the title.
Was Morrison's push treated poorly by the WWE? I said before that he came close and looked impressive for various reasons. This can be a good build for an eventual World title run in the future. Thing is, John Morrison has already had a good build for such a run. I will not even bring up his ECW title run. No need to get into the debate about whether that was an actual World title or not. This match tonight was not Morrison's first title shot at one of the two current World titles. He was booked in an Elimination Chamber match and lasted to the final three last year. The last title he held was the Intercontinental Championship. Who did he beat? Former World Champion, Rey Mysterio. I already mentioned how he has beaten Sheamus. He has beaten CM Punk and Chris Jericho. He is over and can still go further. The WWE definitely could have done him better, and also in a way that would not have hurt Miz much.
How would I have booked it? Have Morrison win the title tonight and lose it back to Miz at the Royal Rumble. Remember Edge's first reign? Morrison gets the credibility of winning the title and moves up in the card a bit. WWE needs fresh faces. Miz gets the title back and can lose it at Wrestlemania to an even bigger face than Morrison. Miz looks like a strong heel, if done correctly. How would I book Morrison now? Give him an impressive Rumble performance. What more can you do? I'm not saying he has to win. If the WWE wants to save that on a surprise return, fine. Whatever happens, this should be Morrison's year.
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